Creative Director: Omar Rashan

The Manifest Loc Dairy is a book/journal that supports the loc hair journey by providing affirmations and inspiration for individuals who are looking to embrace and nurture their locs. The client is looking for a professional and creative design for the book/journal that would appeal to their target audience and reflect the essence of their brand.

The Manifest Loc Dairy book/journal design and consulting project aims to provide a high-quality, aesthetically pleasing, and user-friendly book/journal that supports individuals on their loc hair journey. By combining the client's vision and goals with the designer's expertise, we will deliver a product that meets the client's expectations and engages their target audience.

Creative Director: Omar Rashan

Later Taters is a food truck business that specializes in serving gourmet baked potatoes to customers. The client is seeking to establish a strong brand identity and online presence through the development of a brand strategy, website, and marketing materials.

The primary objective of the project is to create a strong and recognizable brand identity for Later Taters food truck that resonates with the target audience. The branding should communicate the uniqueness of gourmet baked potatoes served by the client, their quality and taste.

Lead Designer: Omar Rashan

!Ximml! is a tech company that offers a web-based application that requires internet access for full functionality. The company is looking to create a consistent branding strategy, develop infographics to explain the application, and design marketing materials to promote their product.

Creative Director: Omar Rashan

Loud Berries Clothing aims to be a leading 420-friendly clothing company that provides high-quality apparel and fosters a community of like-minded individuals. Loud Berries believe that their unique style and dedication to quality will make us a popular choice among cannabis enthusiasts.

 

Lead Designer: Omar Rashan

Loc’d N Scent is a candle and fragrance company that aims to provide customers with luxurious products that promote relaxation and tranquility. As the client is seeking branding, website, and marketing materials, the project will focus on creating a cohesive and attractive brand identity that can be implemented across various platforms. The website will be designed to showcase the products and provide a seamless e-commerce experience, while marketing materials will be developed to promote the brand and products across social media and other channels.

Art Director: Omar Rashan

The primary objective of the project is to develop a compelling brand identity, website, and marketing materials that communicate Zeal Technologies’ values, mission, and services to potential customers.

Zeal Technologies is seeking to create a comprehensive branding, website, and marketing materials strategy to increase brand awareness and generate leads. The project aims to develop a compelling brand identity, user-friendly website, and targeted marketing campaigns to establish Zeal Technologies as a reliable and trusted telecommunication service provider in the market.

Art Director: Omar Rashan

Honey BuzzD is an adult e-commerce store that offers adult toys, games, and relationship counseling services. The company is passionate about helping individuals and couples overcome sexual and relationship challenges by providing them with the necessary tools and resources.

The objective of this project is to create a strong brand identity for Honey BuzzD that resonates with its target audience, as well as develop effective marketing materials that will help promote its products and services.

Art Director: Omar Rashan

Bobby's Southern Emporium is a Kentucky-based company that produces all-natural, gluten-free barbecue sauce. The client is seeking to develop branding, an e-commerce website, and marketing materials for their business.

The goal of this project is to create a strong brand identity for Bobby's Southern Emporium that effectively promotes its all-natural, gluten-free barbecue sauce. The e-commerce website will allow customers to easily purchase the product, while the marketing materials will increase brand awareness among the target audience. With a strong brand identity and effective marketing strategy, Bobby's Southern Emporium will be positioned for long-term success in the highly competitive barbecue sauce market.

Lead Designer: Omar Rashan

Indy Arts Council has received funding from the Lilly Endowment for their annual Art & Soul event in 2020. Art & Soul is a celebration of African-American art and artists in Indianapolis, Indiana. The event features music, dance, spoken word, visual art, and other creative expressions of the African-American experience.

Scope of Work:
The Indy Arts Council is looking for a creative direction for the 2020 Art & Soul theme, as well as print design and marketing materials that will help promote the event to the wider community. The design should be able to evoke the spirit of the event and capture the essence of African-American culture.

Art Director: Omar Rashan

Underdog Kennel is looking for a comprehensive design solution that showcases the breed of dogs they carry, communicates their unique selling proposition, and promotes their e-commerce store. The design should be visually appealing, engaging, and informative, helping Underdog Kennel establish itself as a leading provider of high-quality dogs and accessories.

The project scope includes designing a range of marketing materials, branding elements, and an e-commerce website that captures Underdog Kennel's unique value proposition.

Project: Illustration/Graphic & Print Design

Art Director/Designer: Omar Rashan

Illustrations: Lafe Taylor

Lead Designer: Omar Rashan

Pattern cred: Drip. Drop. Swirl. by Von Glitschka

Project Goal: To create a creative direction for the 2019 theme "Black Migrations and Urban Realities" for Art & Soul, and design print and marketing materials for the event.

Art & Soul is an annual event organized by the Indy Arts Council and is funded by the Lilly Endowment. The event showcases African American arts and culture in the Indianapolis area. In 2019, the theme of the event was "Black Migrations and Urban Realities," which celebrates the journeys and experiences of African Americans as they migrated to urban centers across the United States.

Project: Brand Design

Art Director: Omar Rashan

Helping Hands Moving Company needed a design that effectively communicates its main service: taking care of the heavy lifting for its clients during a move. The design should showcase their professionalism and efficiency while also being visually appealing and memorable.

The target audience is individuals and families who are in need of a moving service. These individuals may be busy professionals, families with young children, or elderly individuals who need help with the physical demands of moving.

The key message is that Helping Hands Moving Company is the go-to service for anyone who needs help with heavy lifting during a move. The design should emphasize their professionalism, efficiency, and reliability, while also highlighting their commitment to customer satisfaction.

Art Director: Omar Rashan

Twenty5Eight is a clothing company that promotes the importance of living in the present moment and leading a positive and holistic lifestyle. The brand believes that everyone should be mindful and present in every aspect of their lives. The company offers a range of apparel that represents its values, and it is important that their branding, marketing materials, and eCommerce platform reflects their ideology.

The objective of this design brief is to create a comprehensive branding, marketing, and eCommerce solution for the Twenty5Eight clothing company. This will include designing a brand identity, marketing materials, and an eCommerce platform that will be easy to use and visually appealing to customers. The main focus of the design should be to promote the brand’s ideology of living in the present moment and leading a holistic lifestyle.

The target audience for Twenty5Eight is people who value mindfulness, positivity and living in the present moment. This includes individuals who are interested in health and wellness, yoga, meditation, and other spiritual practices. The brand’s target audience is also fashion-conscious and interested in wearing clothing that represents their values and lifestyle.

Project: Branding, Marketing and Print Materials

Art Director/Photographer: Omar Rashan

I worked closely with the client to create a vision, developed concepts, and consistently met deadlines and requirements.

Project: Print Design

Art Director: Omar Rashan

I worked closely with the organization WE ARE Indy Arts to create print collateral that fit the events and requirements.

Project: Brand Character

Art Director: Omar Rashan

I worked on creating the brand identity for a west coast food truck company.

Project: Print Design

Client: Adidas

Art Director: Omar Rashan

Successfully manage and coordinated graphic design project from concept through completion. I worked closely with a rep from Adidas to create a vision, and to meet certain requirements.

Creative Director: Omar Rashan

Dr. Umar Jonnson is a renowned educator, author, and speaker who is best known for his work on the education system and the impact of racism on it. He has been featured in popular documentary films such as Hidden Colors 1, 2, and 3. Dr. Jonnson's latest book, "Psycho-Academic Holocaust," sheds light on the psychological and emotional trauma experienced by black students in the American education system.

Design Crate has been approached by Dr. Umar Jonnson to redesign the book cover for his latest book, "Psycho-Academic Holocaust." The objective is to create a design that communicates the narrative of the book, while also appealing to the target audience.

The target audience for this book includes educators, parents, and students who are interested in the impact of racism on the education system. The audience is predominantly African American and has a keen interest in social justice.

Project: Apparel/Print Design and Marketing

Art Director: Omar Rashan

Photographers: Eric Dycus, Omar Rashan, and Abdul Shaheed

MYCHEM Clothing Company reflects the lifestyle and confidence of the universal individual.  From product design to the manufacturing, this brand is carefully crafted with you in mind.

Project: Branding/Marketing
Art Director: Omar Rashan

Lynn Martin brought me onboard for this project to provide brand identity for her catering company.

Created brand design and graphics for marketing materials.

Project: Marketing Design

Creative Director: Omar Rashan

Co Organizer: Omar Rashan and Gina Tyquiengco

TEDx is devoted to spreading ideas, usually in the form of short, powerful talks ranging from science to business to global issues — in more than 100 languages.

Created new designs for marketing and collateral materials. Collaborated with team members to design artwork within the Tedx guidelines.

Creative Director: Omar Rashan

The Underdog's Advocate is a consultancy firm that focuses on leadership and education. They specialize in helping individuals and organizations reach their full potential by identifying and addressing their unique challenges. The company is founded by Ryan B. Jackson, who is also a keynote speaker and fitness enthusiast. The branding and marketing materials for The Underdog's Advocate are created by Design Crate.

The objective of this project is to create a comprehensive branding and marketing strategy for The Underdog's Advocate that will help the company establish a strong presence in the market, build credibility, and attract potential clients.

The target audience for The Underdog's Advocate includes individuals and organizations looking for leadership and education consulting services. This includes executives, managers, educators, and professionals in various industries.